Saturday Oct 14, 2023
Christmas & Holiday Special: Spending insights and consumer trends with Fleur Brown
'Tis the season to be shopping, and the retail world will soon be buzzing with festive delight. In this episode, we're diving deep into the heart of the retail sector's busiest time of year and what we can expect for the shopping season ahead.
As the festive season draws near, join host ARA CEO Paul Zahra in a spirited conversation with Fleur Brown, ARA Chief Industry Affairs Officer.
Together, they unwrap the season's retail forecast, exploring the expected $66.8 billion pre-Christmas spending and how it compares to the previous year.
Discover the impact of rising interest rates on holiday budgets and dive into the minds of value-driven consumers seeking quality and ethics in their purchases. Don't miss their insights on the significance of Black Friday and Cyber Monday in completing holiday shopping lists.
The debate between online shopping and the in-store experience also takes centre stage, offering a fresh perspective on the ever-evolving retail landscape. For retailers gearing up for the holiday season, this episode offers essential advice on crafting successful Christmas campaigns and nurturing lasting customer relationships.
Join us for an illuminating conversation that will have you well-prepared for the upcoming holiday shopping season.
ABOUT THE ARA: The Australian Retailers Association is the oldest, largest and most diverse national retail body. We represent a $420 billion sector that employs more than 1.4 million Australians and is the largest private sector employer in the country. As Australia’s peak retail body, representing more than 120,000 retail shop fronts and online stores, the ARA informs, advocates, educates, protects and unifies our independent, national and international retail community.
Keen to learn more? With the end-of-year shopping season fast approaching, the recently launched ARA Christmas & Holiday Resource Hub offers a specially curated collection of reports, consumer spending insights, podcasts, and media releases, all designed to enhance your strategic holiday planning. Access here: https://www.retail.org.au/christmas-holiday-resource-hub
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