I want to bake free!

We're kicking off Season Two of the ARA's Retail Therapy podcast with this fantastic chat with Steve Plarre, CEO of Ferguson Plarre Bakehouses, an award-winning family business with a proud history dating back over 110 years.

Ferguson Plarre is an iconic business, famous for its cakes, pasties and pies and a great case study for small business success.

Steve and Paul discuss: 

• Becoming a viral sensation during lockdown 
• The history of Ferguson Plarre 
• The benefit of franchising
• Growing up in a family business 
• The secret to a perfect pie
• Developing new products inspired by global food trends
• Dealing with lockdowns across 87 Victorian stores 
• Growing with your values intact

ABOUT THE ARA: 

The Australian Retailers Association (ARA) is Australia’s oldest, largest and most diverse retail body, representing a $360bn sector which employs one in ten Australians. Learn more: https://www.retail.org.au/ 

Learn more about American Express: https://www.americanexpress.com/au/merchant/accept-amex-cards.html